Househandlers - Estate Agency Promotional Video
Househandlers in an independent estate agency; Gillian Bowden, the owner, has a huge wealth of personal experience within the market and founded Househandler to provide a unique offering and an extremely high level of customer service.
Gillian wanted to be able to demonstrate the people behind the product and service and give her potential customers a taste of who and how they will be dealt with. She also wanted to be able to build trust within her social media, which she described as being vital for her clients while making their buying decision.
What we did
For Gillian it was very important for me to ensure we showcased the primary components of what makes her so unique. There are so many things that make Househandlers stand out in the market and it was a challenge to get as many of these key components into a video and ensure it wasn't too long, which could potentially have people clicking off before watching the whole thing.
We brainstormed all the key element and made a plan to film each one. This included the level of detailed knowledge Gillian and her team work with for rental properties, her knowledge of the various markets and her unique use of social media.
To add as much value and help Gillian leverage the time we spent together we then produced a series of 'shorts'; shorter videos that focused on one aspect of the business, which explained a little more on each part.
If you are looking to buy, sell, rent or have someone manage your properties you must talk to Househandlers!
A: Suite 17
Claremont Business Centre
6 Claremont Road
Hemma has been a delight to work with. Her approach is fresh, creative yet professional. She quickly calms nerves and makes the filming experience fun and rewarding. She demonstrated a thorough level of understanding of my business allowing her to get the most out of me and consequently the most out of the video experience. Her professionalism and expertise in producing the video has resulted in an incredibly useful tool for my marketing, brand building and business development efforts. The mini videos or shorts are a fantastic bonus to the main video. Very useful for social media and a great way to illustrate a particular aspect of the services we offer - an unexpected bonus Hemma, thank you very much!